Massad Ayoob MAG-20 / Classroom – Armed Citizen’s Rules of Engagement

A two-day, 20-hour immersion course in rules of engagement for armed law-abiding private citizens, emphasizing legal issues, tactical issues, and aftermath management. Topics will include interacting with suspects, witnesses, responding police officers…threat recognition and mind-set…management of social and psychological aftermath after having had to use lethal force in defense of self or others…and preparing beforehand for legal repercussions and minimizing exposure to them. Situations in the home, at the place of business, or “on the street” will all be covered.

Prerequisite: none.

Cost: $400  (Previous Students $200 Law Enforcement $200)

What Do I bring?

  • Note taking materials. Laptop recommended,  (you may also want to bring an extension cord/power strip) Audio / video recording of the class is not allowed.
  • If legal to do so, student may be armed in the classroom, but there will be no handling of firearms in the lecture setting.
  • This class is lecture only, there will not be any live fire.

Please bring your own lunches, snacks, beverages etc. We have a “working lunch” in all classes. Many of our facilities do not have a place close enough to purchase meals and get back in a reasonable amount of time. Also remember that many of our classes are 10 hour days so if you need another meal in that amount of time please bring it.  Bring water, while we do provide water at all of our locations, it never hurts to bring some more. We teach in many locations and cannot guarantee the comfort of the chairs, if that might be an issue for you feel free to bring a cushion to sit on. CEDAR VALLEY OUTFITTERS WILL HAVE MEAL OPTIONS. WE WILL ALSO PROVIDE DRINKS.

If you have any questions call Cedar Valley Outfitters at 319-447-6140


All Classes meet at 8:30 AM on the First Day November 15th & 16th, 2014

This will be the fifth time I have had the pleasure of listening to Mas’s lecture about what some would call the darkest days of your life. There is so much to consider when carrying a firearm and the ramifications after even a justified self defense shooting most people naturally become overwhelmed. Armchair quarterbacking from some media, so called experts and the public can be devastating. You don’t have to look far to see this in the national news.

Even world renowned self defense instructors such as Rob Pincus have attended this course and consider it a must.

I have never waivered from the statement that this is the finest training I’ve ever had regarding self defense. Ernie Traugh



Defensive knife class taught by Chris Smaby October 25th, 2014

This defensive knife class will teach solid tactics for both defending yourself with and against a knife. This class will teach you most natural reactions to a close in threat are not conducive to the actions we need to take to limit our injuries. This is a hands on class taught with training knives in a ” partnered pair” scenario. Whether you come with a friend or not we will have you rotate through class to face all shapes and sizes of attackers.  The importance of understanding the dangers of a cutting device or being stabbed will be discussed along with some anatomy of a knife fight.  A knife is a  very effective  defensive tool whether you carry a sidearm or not. Instructor Chris Smaby is nationally known for his skills and teaching to both civilians and his life long career in law enforcement . Chris has helped us push to get as many people as possible through this class in the Cedar Rapids area by lowering the price to only $40. This is an outstanding class taught by a incredible instructor at any price. A knife is an effective tool in many ways and should be part of your daily carry habits where allowed by law. Contact the store to sign up at 319-447-6140 Class will be held at Cedar Valley Outfitters in Marion just minutes from Springville, Hiawatha, Cedar Rapids, Robins and within an hour of Dubuque, Iowa City and Waterloo. We are 90 minutes from the Davenport / Quad Cities area and two hours from Des Moines. Let us know if you’d like to be contacted about each upcoming class. As always thanks for considering Cedar Valley Outfitters for your self defense training and supplies.   1177 Grand Ave Marion, Iowa 52302


CLASS IS OCTOBER 25th, 2014 9 am to noon

Womens Personal and Professional Safety Oct 7th & 9th

Personal and Professional Safety for Women

Can you look at someone without giving him or her permission to speak to you?

What can you do when a friend gets too friendly?

How can you look strong, even when you do not feel strong?

Should you be carrying a weapon? (this is not a class to promote any particular type of weapon)

Do you know the answers?  This year, tens of thousands of Americans will report being assaulted.  Millions more will find themselves in potentially dangerous confrontations.  Personal and Professional Safety for women presents a comprehensive and systematic approach to feeling in control in a world that sometimes seems out of control.  From early prevention to last-ditch physical resistance, this class gives you the tools you need to deal effectively with situations ranging from uncomfortable to life-threatening.

It is the goal of this Personal and Professional Safety program to leave you with self- confidence; the assurance that comes from knowing that you are equipped to face an emergency.  This program is being offered through the concerns of Cedar Valley Outfitters.

This program is presented in two parts.  The first night is Tuesday,  6pm to 9:30pm and will discuss middle ground self-defense.  Part two will be Thursday, 6pm to 9:30pm and will be hands on – and is very physical.  You must attend part one in order to participate in the physical training.  You may participate as much or as little as you want Thursday night.

The instructor for this program is Christopher M. Smaby, training specialist for the Cedar Rapids Police Department and chief instructor for the Japan Karate Association of Iowa.

We offer many other safety classes  including Iowa Non-Professional Weapons Permit, Weapons Retention, Defensive Knife, Introduction to Pistol, Introduction to Shotgun, Introduction to Rifle, Advanced Pistol, Advanced Shotgun, and Advanced Rifle.  We also carry non-lethal defensive items such as MACE, door and window alarms, and  Tasers.

Please feel free to contact us at the address/phone below if you would like any information about these or any other class we offer.




November 4th & 6th

December 9th & 11th

Class will be held at Cedar Valley Outfitters in Marion, Iowa

1177 Grand Ave Marion, Iowa 52302 319-447-6140

Chris Smaby has reduced this class to $50 to get as many women and children in the area as possible through it before Christmas. Don’t miss out on this. Updated 9/16/2014

Please call the store to register.

Personal Safety Concepts For Inside And Outside Your Home FREE CLASS


My friend was recently attacked. He was attacked in broad daylight in a well-traveled area by a stranger. This attack made me want to reach out to those who may not know what direction to turn for training and education on the subject of personal safety.

Does the way you behave in public make you an easy target? Do you rely on tools or tactics to keep yourself safe that may not have the desired effect? Have you committed yourself to learning more about planning for a violent attack?

Studies prove that even just mentally preparing and devising a “what if” plan is better than doing nothing at all. Despite what we might want to believe, it has been proven time and time again that we have violent crime here in the Cedar Valley area. So to have no plan at all and walk through life with the attitude of “it won’t happen to me” is only burying your head in the sand.

Some have advised that being aware of your surroundings is the way to deal with an attack. This is a misconception. Being aware of your surroundings is vital in staying safe and limiting your chances of an attack … but what do you do once you are attacked? At that point, your brain tries to gather input at lightning speed while you are also dealing with massive emotions, confusion, and no structure.

I am offering a free class. This class is about realizing you must train both mentally and physically for dealing with violence. This class is a first step for some.

The class will be held on Wednesday October 1st, 2014 from 6:00 PM to 9:00 PM at the Hiawatha Civic Center on Emmons Street in Hiawatha, Iowa.

This class is purely informational, and you will be given a list of training opportunities before you leave. Whether you choose to move forward with training offered by Cedar Valley Outfitters or other qualified instructors, I can help you by giving you some free advice and tips for keeping yourself safer than you are being unaware.

Please sign up for the class by calling Cedar Valley Outfitters at 319-447-6140. You need only to give your name and phone number. (We will not contact you unless the class is moved to a bigger venue.)

This informational class is open to men and women and children accompanied by their parents with the understanding that we will discuss adult topics such as actual crimes that have occurred in this area.

As my friend and instructor of our “Personal And Professional Safety For Women” Chris Smaby would say “THE WILL TO SURVIVE IS INSTINCTIVE BUT THE ABILITY TO SURVIVE IS LEARNED”


New Rob Pincus UFY Tanks and Tees inspired by the 2014 PDN Training Tour

Were that special student that received more then your fair share of attention from Rob Pincus during his 2014 PDN Training Tour?

WE have teamed up with Rob to bring you these fun new shirts. Wear yours proudly and let everyone know that you need to UFY.  Whether you looked at your reloads, used your slide stop, or failed to follow some basic directions you may have heard these special words spoken with Rob’s cheerful enthusiasm. T-Shirts will be offered in Kelly Green and Navy Blue small thru XXL for $20 plus $5 shipping for any quantity. Tanks are available in Pink and Maritime Blue in small thru xl for $20 each and $5 shipping for any quantity. We will have more colors available soon. Call the store at 319-447-6140 and ask for Marcy to order.

Thanks to Rob Pincus  for offering us this opportunity to spread the cheer he so eagerly shared with us on the range with the 2014 PDN training tour.

The ICE training UFY shirt…..” it’s a thing”.


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