Shoot For Heroes June 14, 2014 is shaping up to be a great day of honoring those who served.

This year is the third annual Shoot For Heroes fundraiser with all proceeds going to Wounded Warrior Project. We will have 15 stages of fun for a full day of shooting for your three person team.

This year we once again have internationally known defensive shooting instructor Rob Pincus from I.C.E. Training helping us make the day a blast. Rob made everyone try their best while having fun in the ” Plinking with Pincus” stage.  We cant wait to see the antics he provides this year. Rob made a donation both monetarily and better yet an entire  day dedicated to helping us make money for Wounded Warrior Project.  This year attendees will also have a chance to shoot against Olympic teammates Amanda Furrer and Sarah Scherer. You can make a  $5 donation as many times as you like to shoot against either of these talented ladies who represented our Country in the 2012 Olympics and are hoping to do it again in 2016.  Shoot For Heroes is a safe and fun shooting event for any age shooter. There will be a silent auction, retail area, food, drinks and activities for all. Shoot For Heroes  hopes to see a record amount of participants this year!

If you want to know more about Shoot For Heroes please visit or call the store at 319-447-6140. This year Shoot For Heroes has partnered with Midwest Military Outreach a local Linn County Non Profit organization who will help with collecting registration payments and donations. MMO is doing this to support our local veterans and is doing so free of charge. All proceeds from Shoot For Heroes will go to support Wounded Warrior Project like it has in the past raising over $36,000 in just two years.

If your interested in registering a team send an email to

if your interested  in helping sponsor Shoot For Heroes  send an email to

Once again. Please think about joining us in Searsboro, Iowa at the Brownell’s range ( Big Springs Shooting Complex) June 14, 2014

Rock River Arms LAR-40 AR-15 Rifle with quad rail brand new and on sale.RRA LAR-40

Just in and on sale for $1199. Rock River Arms LAR-40 semi auto AR-15 rifle with quad rail, 6 position Operator stock, over sized tac latch, 30 round magazine and a life time warranty. This gun can ship to lower 48 states (if legal) for only $25 shipping on top of our low low sale price. There are two left and ready to ship. Put some 155 or 165 grain HP through this and you have serious velocity. A great defensive rifle. A great IDPA rifle for three gun!!!! chambered in .40 auto So if your in Cedar Rapids area stop by. Close to Hiawatha, Iowa City, Dubuque, and worth the drive from Des Moines!!! Stop in and read about Shoot For Heroes. Our third year of hosting a shooting competition that all proceeds go to Wounded Warrior Project.

Shoot For Heroes fund raiser is June 14th, 2014 get your team together now!!!

This will be the third year we help host Shoot For Heroes fundraiser in support of Wounded Warrior Project. The fun and exciting three person shooting competition is safe , friendly and helps those who deserve it most.

This years event will feature the silent auction again as well as all the shooting fun the event has come to be known for. Our spring loaded horse “trigger” will back for his third year with a new twist.

We will do our best to update the site and feel free to follow us on Facebook.

Stay tuned!

Mas Ayoob MAG-20 Classroom | November 23 & 24, Central City, Iowa

George Zimmerman. That’s a name that most everyone knows at this point. Whether you think what he did was right or wrong doesn’t matter. You weren’t there.

It took just one trigger press… and his life changed forever. He will be front page news every time he gets a speeding ticket or is seen in public. His wife is leaving him. His family is falling apart. He can’t get a normal job. He can’t just go out to eat at the local restaurant like you or I. His entire world changed in one night.

Does this surprise you? It shouldn’t. And for the thousands of students of Mas Ayoob, it played out exactly the way he said it would. Those who have listened to Mas Ayoob’s MAG-20 lecture have been warned about the turmoil that can follow even a justified shoot.

I have attended this lecture three times. I have hosted it twice. I can’t say strongly enough that it is the best training one can get. There is no substitute for Mas Ayoob’s knowledge and insight into the post-shooting court room.

Do you know how your community will react if you have to use a tool of last resort like a firearm? If you pay attention to the news here in Iowa, did you see the media and public treatment of the Johnson County sheriff’s deputy who used deadly force? Did you listen to the armchair quarterbacking after the bank robber was shot in Cedar Rapids? It’s sad that those who deserve so much support had to be scrutinized by those who were not there. Those who do not have a clue what it is like to have to face bad men and make split-second decisions are always quick to judge those who do.

George Zimmerman’s life and the lives of his family were threatened while he awaited trial. Where was the outrage? Where were the demands for a fair trial? Isn’t that what the law requires for all of us?

And who will that jury be? Twelve other people who have taken the great responsibility of arming themselves and getting training? Twelve other people who know what a target glance is? Twelve other people who have been beaten in the dark alone? Twelve people in like circumstances?

Good luck finding those twelve people. They won’t be allowed to be jurors. Too much bias, it will be said of them. Really? If I’m a surgeon and I’m standing trial for something that went wrong during a procedure, will I get twelve other doctors to judge my fate? No. Will an officer get twelve other officers to decide what they would have done in those like circumstances? No. Police officers don’t get to be jurors. Biased, they will claim.

I for one can only wish that if my future lies in the hands of a jury that they will be a jury of people even willing to carry a gun and accept the responsibility that comes with such a tool – those who are willing to put their future at risk to save others.

On a battlefield those who save others doing the job most will never have are called heroes. And rightfully so. But if you take those same actions in civilian life to save your loved ones, you will be front page news and the topic of discussion around the break room at work. Many experts will weigh in who have not fired a gun – not at paper and most definitely never at a human trying to kill them.

I write this to remind you that if you carry a gun you also carry a burden. The burden of proof that you did what you had to do. The burden of knowing even the winner of a gunfight has nothing he or she didn’t have to start with.

A long road may lie ahead if you squeeze that trigger, but yet some still do. Why? Because their own comfort is less important than the security of those whom they protect. They make the choice to put themselves at risk in order to keep their loved ones safe.

If you want to learn from the best about a subject that most won’t or more likely can’t weigh in on, you need to listen to Mas Ayoob. This is the most important training you can ever get.

There is at least 50 shooters in this town alone that could school me on the range. My old eyes and slower reflexes will not let me be the man I once was. But I’m wiser wiser than before. I’m educated on this subject  because I spent 20 hours listening to every word Mas Ayoob said. I’ve paid three times to hear him. And in November this year I will pay again.

Never stop learning. Never stop getting educated. Never leave home without your gun and a clear head. We all have loved ones we owe this to.

Ernie Traugh

Up Coming Classes

Intro To Pistol – $150

  • August 24th 8:30-4:30PM
  • North Linn Fish and Game Club, Central City, IA

Women’s Self-Defense Classes – Tuesday & Thursday 6:00PM-9:30PM    $75

  • September 17th & 19th
  • October 22nd & 24th
  • November 12th & 14th
  • December 10th & 12th

Knife Defense Class – 6:00-10:00PM   -  $100

  • October 8th
  • December 3rd

Weapons Retention Class  6:00-10:00PM  -  $100

  • September 26th
  • November 19th

Massad Ayoob Mag 20 Classroom -  $400

  • November 23rd and 24th – 8:00am to 6:00pm


Other classes will be announced soon – Like us on Facebook for current updates and specials

C u r r e n t   S p e c i a l s
F a c e b o o k